Culture and Entertainment



Saudi Arabia’s entertainment and culturesectors have been going through a complete overhaul since the launch of Vision 2030, driven by an improved quality of life for all. Following Saudi Arabia's opening to international entertainment and culture in 2019, entertainment has emerged as one of the most important economic sectors. As 80% of Saudis' entertainment dollars are spent outside of the country, Saudi Arabia’s booming culture and entertainment sector represents a new way of life as well as an important driver of economic growth. This provides an abundance of investment opportunities for national and international investors across all segments of the entertainment market

11 -

entertainment seasons launched across the Kingdom

$57 - BN

investment requirement to build entertainment infrastructure by 2030

2,500 -

number of entertainment activities and events in the last five years

26,000 -

events days in the last five years

75 - MN

visitors in the last five years

155 -

entertainment destinations in the last five years

Value Proposition

Ambitious vision to enrich the lives of citizens and residents

Offering enormous opportunities

Exclusive destinations on the world tourism map

Strong government backing to unlock the sector’s business potential

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